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GUIDE TO FACIAL CLEANSING



WHY WASH YOUR FACE?

We've all grown-up with parents telling us to wash-up before supper, or when we were teens, to wash our face to avoid breakouts. Adults, especially women, know that it is important to wash their face at night, after wearing makeup all day, because makeup can clog the pores and stain our pillow cases.

What is the real logic behind washing your face? Just as we wash our hands throughout the day to keep germs at bay, the face also comes in contact with bacteria and dirt. We touch our faces many times during the day, and airborne pollutants land on our skin by way of car exhaust, subway fumes, or the person next to you in line who coughed on you. Perspiring throughout the day can also attract dirt and clog pores.

Face washing not only clears away the impurities we collect, but also stimulates the skin to renew itself. Washing awakens cell turnover, which slows down the aging process by keeping your skin's metabolism steady. You don't just remove dirt and bacteria, but you remove dead skin cells as well, keeping skin looking bright, refreshed, and healthy.

WHY NOT USE SOAP?

Soap dries, strips, and pollutes our skin with harsh chemicals. It may seem like a good idea to use soap to get rid of excess oil on your skin, but what this does is make your skin produce even more oil to fight the resulting dryness. As a result, your skin will be temporarily dry just after you have washed it, but it will quickly become more oily than before. Sulfates should be avoided when washing the skin or hair as their harsh chemical nature damages skin and hair quality.

Avoid personal care products containing sodium lauryl sulfate (SLS). It is a chemical surfactant whose main purpose is to cause a foaming reaction. SLS is a harmful irritant that is harmful if swallowed, dangerous when absorbed by the skin, causes severe eye irritation and can cause a respiratory reaction.

When we strip the skin of all of its oils with harsh soaps containing sulfates, our body tells the skin to produce more oil than necessary for protection. This, in turn, can cause an array of skin problems, including breakouts, blemishes, dry skin and premature aging.

Other harmful soap ingredients include Oxybenzone, DMDM Hydantoin, and Methylisothiazolinone. These are all strong chemical substances that damage and irritate the skin, causing both short-term and long-term health consequences.

HOW TO WASH YOUR FACE

You've been washing your face for some time now. Why would you need us to tell you how? Maybe you don't, but many of us develop bad habits and need a little tune up from time to time.

When washing your face, follow these simple guidelines:

  1. Use warm but not hot water
  2. Wash with your hands. Avoid loofahs, scrub brushes, exfoliants, and washcloths because they will strip and irritate the skin.
  3. Rub a small amount of cleanser between your hands, then, using a circular motion, apply to face and gently rub away impurities.
  4. Rinse with warm to lukewarm water.
  5. Towel dry by blotting, not rubbing.

WHY SMART CLEANSER?

Our cleanser has been formulated to clean the skin gently, without stripping it of essential oils and maintain its vital pH balance. After using Dermagenics Purifying Smart Cleanser, you will see and feel the transformation into smooth, hydrated, and youthful looking skin.

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